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REGISTER PARTICIPANTS Integrated Marketing Communication

Discussion in 'Business Internet marketing' started by Emma McNeill, Aug 13, 2020.

Stage:
Recruitment of participants
Price:
25.00 USD
Participants:
0 of 10
Organizer:
Emma McNeill
  1. Emma McNeill

    Emma McNeill Moderator
    Staff Member Organizer

    Joined:
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    #Business What You Need to Know to Talk Like a Pro

    2020982_c74c_7.jpg

    What you'll learn
    • 1. Learn the language of Integrated Marketing Communications (IMC).
    • 2. Know more about planning advertising, promotion, and public relations.
    • 3. Be able to write a successful brand or business communication plan.
    • 4. Become more successful with your brand or company
    Requirements
    • This course explains the basic concepts, strategies, and activities of marketing communication.
    Description

    Whenever you are in a meeting, starting a business, or going for a new job interview, be sure that you can talk about Integrated Marketing Communications. It can make a big different if you respond with a basic understand of the terms, concepts, and strategies of IMC.
    This includes knowing the most important concepts of advertising, sales promotions, public relations, brand visibility, personal contact, and digital media. You will also be learning valuable methods for decision-making: marketing research, consumer insights, buyer personas, audience segmentation, creative development, media planning, public relations, and other essential strategic communications processes.
    After you finish this short course, you will also have the knowledge and skills you need to build a strong Marketing Communication Plan.


     

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